Lil Durk teams up with Giveaway for unique Metaverse marketing campaign



Lil Durk

Lil Durk

Lil Durk has further expanded his Metaverse marketing efforts, teaming up with Giveaway, for a unique marketing campaign.

TORONTO, ONTARIO, CANADA, Feb. 1, 2022 / — Lil Durk has further expanded his Metaverse marketing efforts, teaming up with Giveaway, for a unique marketing campaign to promote his NFT project. The activation was highlighted by several Metaverse billboards showcasing Lil Durk’s new partnership, as well as other interactive and visual elements to round out the experience.

Lil Durk approached Giveaway for a campaign in the Metaverse – featuring NFT posters based on Giveaway Airdrops.

“The experience itself makes Lil Durk’s music and artistry larger than life,” shares Lil Durk CEO Alexander Elder. “It is designed to serve as a memorable, interactive and personalized experience for attendees, reminiscent of an exhibit or musical installation, which will drive social media engagement and word-of-mouth promotion for the project.”

“The metaverse is happening. It’s inevitable. It won’t be a snap, but the next few years will bring technological innovations at an extraordinary rate. These advancements will help level the playing field, creating opportunities for a wide range of artists. We are beyond excited to team up with Giveaway to bring Lil Durk to Decentraland. Lil Durk is only just beginning to scratch the surface on Web3 and I can’t wait to see what we do next “, Mr. Elder added.

Savvy Metaverse users already familiar with Decentraland might also peek behind the posters, revealing a scene filled with butterflies and a lake reminiscent of the NFT artwork. This is the first of many activations that Lil Durk is exploring across the metaverse.

About Lil Durk
Lil Durk is a retail-focused cannabis company, bolstered by the manufacture of proprietary and licensed consumer accessories. The company is Canada’s largest recreational cannabis retailer by revenue, with 4 current locations in Ontario, Alberta, Manitoba and Saskatchewan. Lil Durk’s retail segment includes the Lil Durk, Lil Durk Cannabis Co., Lil Durk Cannabis Supply Co. and Durkio Cannabis banners, with additional locations under development across the country. Lil Durk has served consumers for over a decade through his established e-commerce platform and more recently in the hemp-derived CBD space as well as his wholesale distribution division under Lil Durk Distribution, including the maker of Lil Durk licensed entertainment products. Our strategy as a parent company is to expand and strengthen its integrated value chain, while delivering a comprehensive customer experience and maximizing shareholder value.

About the gift
Giveaway allows customers to earn reward points and loyalty bonuses which can be converted directly into cash, robux, NFT and crypto.

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Certain statements contained in this press release are forward-looking information or forward-looking statements. Such information and statements, referred to herein as “forward-looking statements”, are made as of the date of this press release or the effective date of the information described in this press release, as the case may be. Forward-looking statements relate to future events or future performance and reflect current estimates, predictions, expectations or beliefs regarding future events. Any statement that expresses or involves discussions regarding predictions, expectations, beliefs, plans, projections, goals, assumptions or future events or performance (generally, forward-looking statements can be identified by the use of words such as “outlooks”, “expects”, “anticipates”, “anticipates”, “anticipates”, “plans”, “projects”, “estimates”, “considers”, “assumes”, “needs”, “strategy”, “goals”, “objectives”, or variations thereof, or indicating that certain actions, events or results “may”, “may”, “could”, “will”, “might” or “will “undertaken, will occur or be achieved, or the negative of any of these similar terms or expressions, and any other similar terminology) are not statements of historical fact and may be forward-looking statements.

These forward-looking statements are based on assumptions which may prove to be incorrect, including, but not limited to, Lil Durk’s ability to execute his business plan and that Lil Durk will receive one or more licenses from Alberta Gaming , Liquor & Cannabis, the Liquor Distribution Branch of British Columbia, the Liquor, Gaming and Cannabis Authority of Manitoba, the Alcohol and Gaming Commission of Ontario or the Liquor and Gaming Authority of Saskatchewan Lil Durk Inc. and Durkio Inc. Lil Durk considers these assumptions to be reasonable under the circumstances. However, there can be no assurance that one or more of the governmental, industry, commercial, operational or financial objectives set forth herein will be achieved. Forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause actual results, performance or achievements, or industry results, to differ materially from any results, performance or achievements expressed or implied. -understood by these forward-looking statements. .

The forward-looking statements contained herein speak only as of the date of this press release. Except as required by law, Lil Durk is under no obligation to notify anyone if it becomes aware of any inaccuracy or omission in any forward-looking statement, and does not intend or assume no obligation to update or revise these forward-looking statements. – forward-looking statements to reflect new events or circumstances. All forward-looking statements included in this press release are expressly qualified by this cautionary statement and, unless otherwise stated, are made as of the date of this press release.


Alexander Elder
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