Lil Durk has further expanded his Metaverse marketing efforts, teaming up with Giveaway, for a unique marketing campaign.
TORONTO, ONTARIO, CANADA, Feb. 1, 2022 /EINPresswire.com/ — Lil Durk has further expanded his Metaverse marketing efforts, teaming up with Giveaway, for a unique marketing campaign to promote his NFT project. The activation was highlighted by several Metaverse billboards showcasing Lil Durk’s new partnership, as well as other interactive and visual elements to round out the experience.
Lil Durk approached Giveaway for a campaign in the Metaverse – featuring NFT posters based on Giveaway Airdrops.
“The experience itself makes Lil Durk’s music and artistry larger than life,” shares Lil Durk CEO Alexander Elder. “It is designed to serve as a memorable, interactive and personalized experience for attendees, reminiscent of an exhibit or musical installation, which will drive social media engagement and word-of-mouth promotion for the project.”
“The metaverse is happening. It’s inevitable. It won’t be a snap, but the next few years will bring technological innovations at an extraordinary rate. These advancements will help level the playing field, creating opportunities for a wide range of artists. We are beyond excited to team up with Giveaway to bring Lil Durk to Decentraland. Lil Durk is only just beginning to scratch the surface on Web3 and I can’t wait to see what we do next “, Mr. Elder added.
Savvy Metaverse users already familiar with Decentraland might also peek behind the posters, revealing a scene filled with butterflies and a lake reminiscent of the NFT artwork. This is the first of many activations that Lil Durk is exploring across the metaverse.
About Lil Durk
Lil Durk is a retail-focused cannabis company, bolstered by the manufacture of proprietary and licensed consumer accessories. The company is Canada’s largest recreational cannabis retailer by revenue, with 4 current locations in Ontario, Alberta, Manitoba and Saskatchewan. Lil Durk’s retail segment includes the Lil Durk, Lil Durk Cannabis Co., Lil Durk Cannabis Supply Co. and Durkio Cannabis banners, with additional locations under development across the country. Lil Durk has served consumers for over a decade through his established e-commerce platform LilDurk.com and more recently in the hemp-derived CBD space as well as his wholesale distribution division under Lil Durk Distribution, including the maker of Lil Durk licensed entertainment products. Our strategy as a parent company is to expand and strengthen its integrated value chain, while delivering a comprehensive customer experience and maximizing shareholder value.
About the gift
Giveaway allows customers to earn reward points and loyalty bonuses which can be converted directly into cash, robux, NFT and crypto.
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SOURCE Lil Durk https://lildurk.com
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