Industry leaders prepare to optimize and refine their marketing strategies in 2022 – ThePrint


Tamil Nadu (Chennai) [India]Feb. 7 (ANI/Heylin Spark): Marketing is all about developing the right strategies and targeting the right audience at the right time.

Fortunately, only a few succeed. According to equity research firm Redburn and PwC, “the marketing industry is worth $1.7 trillion globally and is expected to grow.”

With brands getting their strategies wrong, marketing seems like a challenge. Truth be told, marketing is about connecting deals with consumers. Marketing gurus say marketing is not just a term, but an emotion that connects brands and consumers. It’s a voice to reach out to people and connect with their stories. You must build a brand in the minds of your consumers to be the industry leader.

Pravin Chandan, a marketing expert whose marketing wisdom enriched with real-world experiences has helped new start-ups gain a foothold in their respective industries. As a prolific business consultant and entrepreneur, Pravin has mentored several clients in the direct selling industry. His tenacity and insight helped him grow his family business into a multi-billion business within 10 years.

With a vision to help businesses grow and impact lives, Pravin deciphers the business strategies that create new job opportunities. He is a philanthropist and believes in spreading joy and happiness. It has also helped less privileged communities with food and shelter during natural disasters such as the Tsunami (2004) and Cyclone Vardha (2016). Pravin says: “Marketing and innovation are the two main drivers of the company. Understanding industry trends, the pulse of marketing, and ever-changing consumer needs is imperative to optimizing marketing and sales efforts. »

Marketing gurus say that all products and services need personalized marketing strategies to make an impact. Since marketing management is an integral part of the business, it focuses on building buyer personas, sales funnel management, and strategy mapping, respectively. With several forms of marketing such as traditional marketing, outbound marketing, inbound marketing, digital marketing, search engine marketing, content marketing, social media marketing, and video marketing, organizations can optimize their efforts and develop on several levels.

Also, approaching marketing gurus and marketing ninjas can help businesses thrive in minimal time. With increasing competition and shrinking attention spans, businesses need to rely on industry experts to leverage multiple marketing platforms and grow rapidly.

For the latest marketing strategies and industry insights in 2022, you can visit these top blogs and sites-,,

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