Experts will discuss marketing strategies at the National Brands Innovator’s Awards

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ONE of the highlights of this year’s edition of the National Brands Innovator’s Awards, scheduled for September in Lagos, will be robust discussions of contemporary and tested marketing strategies that would improve sales and positively impact business performance in the 21st century economy.

The Organizing Committee Secretary, Allied Integrated Promotion and Management Limited, organizers of the event, Mr. Obinna Ndukwe, explained in a statement that while the first session of the Brand Summit will feature experts from different sectors of the economy, as resource persons; the second session would be used to recognize and celebrate top brands that have stood out in their various industries in the competitive environment of the Nigerian market.

Ndukwe said the winners would be selected by diligent brand managers working together to ensure uncompromising quality performance, research and monitoring of businesses in their respective industries.

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