Andrew Tate shut down his Hustlers University affiliate marketing program that helped him go viral one day after being banned from Meta and TikTok

  • Andrew Tate’s Hustlers University membership program has been shut down, The Guardian reported.
  • The program has helped Tate gain millions of followers, according to the outlet.

The Hustlers University affiliate marketing program run by controversial influencer Andrew Tate – and which helped him amass his huge social following – has shut down, The Guardian reported on Saturday.

The program was part of Hustlers University, an online course that launched last year and promises to help Tate subscribers who join earn thousands of dollars. As part of the affiliate marketing program, members could earn a commission by signing up new subscribers to the course and were encouraged to post Tate videos to get as many referrals as possible.

According to its website, Hustlers University is a community where “dozens of war room troopers” learn how to make money through access to “stock analysis, options games, cryptographic analysis and more”. Tate used multi-level marketing-type tactics to encourage viewers to join and pay the $49 monthly fee, Insider Kieran Press-Reynolds and Michele Theil reported.

In June, Tate said the course had more than 80,000 members, but Insider couldn’t independently verify that number, and critics called it a scam.

The membership guidelines, which have since been removed, included advice such as “what you ideally want is a mix of 60-70% fans and 40-30% haters. You want arguments, you want war,” according to The Guardian.

Tate is a kickboxer turned influencer and has become a leader for a new generation of the “manosphere”. He frequently posts advice aimed at young men and spews misogynistic and violent comments about women. On TikTok, the hashtag “AndrewTate” had more than 13 billion views as of mid-August.

On Friday, Tate was banned from TikTok, Facebook and Instagram. A spokesperson for Meta told Insider that Tate violated policies regarding dangerous organizations and individuals, and that he also violated policies on hate speech.

A TikTok spokesperson told Insider that her account was banned because “misogyny is a hateful ideology that is not tolerated on TikTok” and said “this content is being investigated.”

A Tate spokesperson did not respond to Insider’s request for comment.


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