A new virtual residence NFT wants to open technological doors to a new generation of artists and creatives


For many in the art world, NFTs remain confusing: what is it? How are they made? What is their value? The online NFT Voice Platform says the medium doesn’t have to be so opaque or intimidating to collectors or artists.

Voice wants to make it easier for you as a digital creator. “We believe that NFTs can change the way we share, collect and exchange ideas, and that this powerful technology should be owned by everyone,” said Emily Drewry, Marketing Director of Voice. “Creators can strike for free, sell NFTs to an unencrypted audience, build a collection on one of the most eco-friendly blockchains, and discover other collectors, curators and creators.”

As part of its mission, Voice hosted last summer its first virtual (and collaborative) trade fair NFT residence to demonstrate how this new technology can truly empower the creative community. He brought on board six notable personalities of the art world as curators: Myriam Ben Salah, Kimberly Drew, Alexander Gilkes, Azu Nwagbogu, Misan Harriman and Chad Knight.

“Each curator we work with advances their respective sector. We sought out innovative, collaborative partners who were aligned with our mission: to bring the power of NFTs to everyone, ”said Drewry. Each of the curators selected three main artists, then each of these 18 artists called on at least one collaborator (most have several). These collaborative groups in turn designed an NFT focused on the theme “Raise Our Voice”.

The theme of the residency was inspired by the platform’s belief that emerging artists and creatives have often been held back by existing institutions and that, from a position of unity, artists can be better heard. “The era of platforms and institutions exploiting creators is coming to an end,” said Drewry.

British photographer of Nigerian descent Misan Harriman, who is known for his powerful images of the Black Lives Matter protests, and for being the first black photographer to make a cover for the British Vogue, said the company’s “moral compass” was what appeals to him the most.

“I am very interested in what Salah [Zalatimo, Voice’s C.E.O.] and his team are building, ”he said in a statement. “And the fact that it’s a dedicated NFT platform is quite unique in this market. “

The residency proved to be a technological and creative crash course for artists. Supported by financial and marketing support, residents were also immersed in information sessions on cybersecurity and legal issues in the world of NFT. For those wondering what came out of the final residency products, the NFTs will air on Voice throughout the fall. And for those who wish to apply, have a nice seat. Voice is not currently accepting new applications, but plans to return.

Ultimately, Drewry sees the residency as a model for how artists can collectively engage with NFTs. “We believe that by allowing creators to experiment and collaborate, the entire creative class will be uplifted. It was really important for us to allow the network to build organically and to allow creators to engage people that they have always wanted to work with for this opportunity, ”she said. “Our goal is to introduce a group of amazing creators to the world of NFT, to allow them to explore new methods of creation and to offer this opportunity to their communities.

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